The Taste of The Name

NTSH presents an exhibition in our bathroom: The Taste of The Name, a solo exhibition by Toronto-based Serena Lee, with exhibition essay by Leila Armstrong. The exhibition is part of an exhibition series called “Close Quarters,” taking place in three other artists’ bathrooms – Jenna Maurice, Kelly Sears, and Theresa Anderson instigated in response to the increasing lack of viable space available to artists here in Denver.

Exhibition Essay by Leila Armstrong (pdf)

Taste still 5_web
Taste Still Chip 4_web
The Taste of The Name
Serena Lee
Video installation, 3D virtual reality, viewed on Oculus Rift with audio

10:00mins, Canada, 2015

Installation will be on view: (this is not a screening)
Friday, October 2, 2015 – 1465 Jasmine Street, Denver
Supporters of the NTSH Fundraiser VIP hours: 6pm through 8pm
General Public: 8pm through 11pm

facebook event page

“The object is to name each of the three hundred and thirty shades of blue in every possible language, in order to ascertain the extent to which names for colour are universal.  The task should take about forty minutes. It should be performed on a sunny day, if possible in the shade, not in direct sunlight.”

A study in universality, through translation and taste; for solo viewing pleasure.

The Taste of The Name was commissioned by Trinity Square Video, Toronto 2015
voice: Bodil Jensen
text excerpted from:
World Colour Survey by Brent Berlin and Paul Kay, Department of Anthropology, University of California, 1969
Vingt milles lieues sous les mers by Jules Verne, 1870

Serena Lee
has lived and shared works internationally. Previous video installations include a train station storage closet, and a telephone booth. She holds an MA in Fine Art from the Piet Zwart Institute in the Netherlands, and Associate Certification in piano performance from the Royal Conservatory of Music in Canada. Serena has developed English and IT literacy workshops for and with migrant domestic workers in London; performative reading exercises with the Read-in research collective in The Netherlands, Germany, Austria, the UK, and Indonesia; and co-curated the Magic Bar in Rotterdam. Currently, Serena is based in one of Toronto’s many Chinatowns.